With roots deep in Manhattan, anytime you mention start-ups and New York, Alex Taub's name might end up in the discussion. Although the tech scene is still emerging in New York, Alex has helped expand several start-ups in the area with his last two being the well known companies Aviary and Dwolla. His stint with each company was short lived and just 3 days after he left Dwolla, Alex co founded Social Rank with another former Dwolla colleague. Today, Social Rank has become a leading Twitter competition analytics tool, serving over 5,000 brands like GoPro and Spotify and recently received $1 million in funding. Alex blogs his journey on his website and with over 700 posts and counting, Alex has caught the attention of a publisher and compiled his best work in a book called Pitching & Closing, a comprehensive book on how to develop businesses through partnerships.