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Secret Academy Episode - Aaron Skonnard

Aaron is a co-founder of Pluralsight where he serves as the Chief Executive Officer. Aaron has spent years developing course materials and teaching professional developers throughout the world. He has presented at many popular developer conferences like PDC, TechEd, and VSLive! Microsoft recognized Aaron as an MVP in the "Connected Systems" developer community for eight years. Aaron has written numerous books, articles, and whitepapers including the Essential XML Quick Reference (Addison Wesley, 2001), Essential XML (Addison Wesley, 2000), and his popular columns in MSDN Magazine.

Lesson's in Today's Interview:
  • How he grew 8 figures of revenue from his membership site.
  • Going from programmer to teacher.
  • How he built a revenue sharing platform.
  • Why the membership platform is the best way to grow revenue.
  • Pluralsight’s marketing to teachers model.
  • Why quality control is key.
  • How funding works when investors get involved.
  • How to manage the board of directors.
  • The dynamics of a great business partnership.
  • The evolution of an entrepreneur.
  • His best advice for today’s tech entrepreneurs.
Full Episode, Downloadable Podcast, and Other Episode Resources Available for Members Only:
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Founder of Hauk Designs
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Joe Moore & Adam Olalde
Co Founders of Xtreme Xperience