You must be a Secret Academy
member to view this page.

Click Here To Join
Already a member? Click Here.
Secret Academy Episode - Andy Frisella

Andy Frisella is the CEO and co-founder of 1st Phorm and S2 Supplement Superstores. He came a long way from opening his first Supplement Superstore with his best friend in Springfield, MO; it took eight months to make sales over $200/day to now having sales in excess of $100 million a year. Andy started The MFCEO Project website and podcast in June 2015 as an outlet for his passion to motivate people to succeed in business and life. The show consistently ranks in the top 50 of all business podcasts and top 15 in the marketing and management category. Andy is also the Secret Entourage Academy 2014 Entrepreneur of the Year.

Lesson's in Today's Interview:
  • How to build culture
  • Company core values of a company
  • The importance of guaranteeing results for consumers
  • Internal culture vs. external culture
  • Andy’s biggest mistake as a CEO of a company
  • Sales vs. customer service dynamics
  • Creating trust results in loyalty
  • How to hire people in a big company
  • What is the essence of MFCEO?
  • How the idea of MFCEO came about
  • Going into the self-help space
  • Andy’s coffee company
  • How to create a new product
  • When to follow your gut & who to listen to
  • Connecting with your audience
  • Being a good leader
  • The 2 most important moments that have made Andy who he is today
  • The biggest thing Andy has learned from his father
Full Episode, Downloadable Podcast, and Other Episode Resources Available for Members Only:
Previous Episode
Jeff Hoffman
Serial Entrepreneur (,, ColorJar)
Next Episode
Brandon Adams
Founder of Arctic Stick