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As a serial entrepreneur since he was a kid starting a wine bottle recycling company, Matt DeCelles has launched, failed, and scaled numerous businesses. While he may not have always been an expert on the industry he was breaking into, he utilized his strategic vision followed up with rapid implementation and action to make big things happen when launching his companies. In true entrepreneurial fashion, when he’s not sporting the shades from his brand of designer sunglasses (that also happen to double as beer bottle openers), Matt and his partners have been finding innovative solutions that could majorly disrupt the customer service model of the eCommerce industry. Aligned perfectly with the core message of his brand William Painter - a brand which he says, "is built to inspire people to be more, with each pair having something unique about it," - Matt is definitely inspiring us to think more outside of the box, find unique solutions to solve simple problems, and grow further as entrepreneurs.