Secret Academy Episode – George Palmer

Secret Academy Episode - George Palmer

Sometimes a business idea can come to you by just thinking of a problem you face and then creating your own way to solve it. That is exactly what George Palmer did with SendOwl. After watching people online and those he knew personally struggle to sell their digital product or service, he decided to create his own marketplace platform called SendOwl. He built the platform with simplicity and the user in mind, making it extremely easy to use and pretty much a “one click” ordeal. The beauty of SendOwl is that it is just a huge facilitator for transactions, and that allows them to obtain income on a pretty passive basis. In a business space where competitors pop up left and right, the way that George and his team are able to thrive is from his constant desire to be the best at what he does and see his customers happy and fulfilled in their choice to work with SendOwl.

Secret Academy Episode – Brett Goldberg

Secret Academy Episode - Brett Goldberg

Let me ask you a question. Would you ever create a product and go into a marketplace that is already dominated by two large giants, or titans in the industry? Probably not. Hence why Pepsi and Coca-Cola reign supreme in the Soda world. However, Brett Goldberg didn’t let the titans in his marketplace stop him, and thus begun his David and Goliath journey with Tick Pick. In the ticketing world we know the two big guys: StubHub and TicketMaster, but for a long time a lot of people weren’t happy with the way those two sites were run. Brett saw the complaints on message boards, review sites, etc and decided to turn those peoples complaints into this business model. Brett undercut StubHub and TicketMaster fees and has been able to alleviate that aspect on both buyer/seller for their purchase/selling of tickets via his platform, which makes both sides happier in the short and long term. Some people are scared to stand up to the big guys. especially when capital and marketing advantages aren’t on their side. They let their business idea fall short out of the defeated attitude that comes with the dominated market space and they go back to working a regular 9-5 with no end in site, but not Brett Goldberg.

Secret Academy Episode – Walter OBrien

Secret Academy Episode - Walter OBrien

When we think of the term “hacker” we think of some kid sitting behind his computer looking to get into as much trouble as he can digitally, wether it be for fun or for harm. But believe it or not, Walter O’Brien was that very same kid. He actually hacked into NASA at the age of 13 and stole the blueprints for a space shuttle and got caught but the NSA and Interpol. Oops! But Walter wanted to use his powers for good instead of evil, he evolved his skills to become a hacker that helps people solve their problems on a technological basis. Wether it is strengthening your websites source codes, making sure back-ups don’t fail, or strengthening firewalls to be impenetrable, Walter and his team at Scorpion Computer Services do it all.

Secret Academy Episode – Erik Huberman

Secret Academy Episode - Erik Huberman

Today it seems that you can’t find a person who isn’t on social media. Wether its Facebook, instagram, twitter, or snapchat we all have one and we use it every day. With such an expansion of the social media marketplace, people like Erik Huberman have been able to capitalize on that growth first hand. Seeing the decrease in need for follows and the increase for ads/content management, Hawke Media has been able to “swoop in” and help everyday businesses with the utilization of these everyday sites. Erik and Hawke Media were one of the first companies to partner with Snapchat for marketing purposes and have continued scaling every since. Now Erik uses his agency to help other businesses realize the potential revenue that can be found behind these famous social media advertisement channels without losing a ton of money due to misconceptions on conversions, follower count, etc. If you have a small business and you practice running ads on any social media channels, you need to hear what Erik Huberman has to say.

Secret Academy Episode – Chip Baker

Secret Academy Episode - Chip Baker

One of the most growing industries in the U.S as of the last decade has been that of the Cannabis industry. With numerous states all over the U.S deciding to legalize marijuana both medically and recreationally many doors have opened to welcome a new type of business into the entrepreneur-sphere. Chip Baker was one of those people who began riding the Cannabis industry wave when it was just a ripple in the ocean. Though he knew that once more and more people joined the industry he needed to make a niche for himself to avoid too much competition. So rather than growing, farming, or supplying he is the number one supplier of farming equipment to those who do decided to grow, farm, and supply. With the industry coming alive as more and more states continue to legalize marijuana, Chip wanted to come on this interview and give our viewers an inside look at this “growing” new marketplace.

Secret Academy Episode – Charles Darius

Secret Academy Episode - Charles Darius

People say it all the time “oh so-and-so is an overnight success” but are they really? Charles Darius has been in the design business for over a decade before finally hitting a home run with his jewelry line that he actually created with the sole purpose of wearing for only himself. He saw a need in his own life that wasn’t fulfilled by anything on the market, so he decided to make his own. Now Charles has his own jewelry line that got it’s starting capital of over $100,000 on KickStarter in just 20 short days. Even though Charles competes in an oversaturated market, he is able to set himself apart from the other brands because of his message, demographic, and determination which he has decided to now share with us.

Secret Academy Episode – Paul Glantz

Secret Academy Episode - Paul Glantz

Paul Glantz thought he knew everything there was to know about running a business, but there was only one problem… “he didn’t have two nickels to rub together”. That seems to be an issue we can all relate to here. But Paul didn’t let that stop him, through calculated loans and lending he was able to acquire his first movie theatre. In 1989 the movie theatre business was different than it was today and thanks to his early start, Paul has been able to propel his company Emagine Entertainment into on of the biggest names in movie entertainment in the mid-west. Knowing that the entertainment industry focuses around the people, Paul completely re-innovated the way people went to go see movies, introducing the stadium style seating we all know of today, as well as in-seat service and on-app ticket purchasing, and so much more. While Hollywood has always been a secretive business in itself, the movie theatre game isn’t much different, but Paul was able to give us a complete in depth look into how the silver screen makes its gold.

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