After getting a taste of entrepreneurship in college when he learned how to leverage people to scale his lead generation business, John Maddox started to second guess his desire to continue his college education. Around this same time was when businesses were leaning towards new media for advertising such as radio ad placements. The problem was that most businesses did not either have a website or a website optimized to capitalize on radio referral traffic. This gave birth to a Ten Fast Feet, a consulting and marketing agency that grew over 1200% in 3 years, all without a single sales person on staff. Today John is the founder of Serious Startups, a new startup incubator from Tennessee that aims to redefine how startups are created. The twist is that Serious Startups takes an equity in the company it helps develop, market, and brand, with hopes for a larger VC acquisition or funding.
The $60,000 a Month Marketing Mistake
In a recent discussion with world famous Neil Patel in the Secret Academy, he shared some mind blowing predictions and patterns to look out for in 2015 when it comes to social media. One of the main things he discussed was the need for personalization in 2015 and how powerful its impact can be on your bottom line. His strategy…
Entrepreneurial Awareness Conditioning
Someone asked me why I wrote Third Circle Theory when so many books already exist on building a business or becoming an entrepreneur. Well the answer is simple, Third Circle Theory is neither of the two. As a matter of fact, it won’t teach you how to build a business and it won’t teach you how to become a successful…
Secret Academy Episode – Simon Bai
After a successful career as a engineer of product development, Simon Bai left his day job and ventured into a totally new career as a restaurateur. His first restaurant was quick to capitalize on the frozen yogurt fad and soon after that, Simon launched a wine bar and a fusion Asian cuisine restaurant, all in the South Florida area. With most restaurants expected to fail within its first year of business but Simon Bai has perhaps found the recipe for opening a successful restaurant with three under his belt.
Why You Should Always Buy a Used Car Instead of New
The automotive industry is highly misunderstood and that is partly the fault of media and dealers, but also because of the lack of education on how it all works. Most people seem to not understand how the used vehicle market works and actually seem to miss that it actually makes up a very large percent of the entire car sales…
Best Business Structure Options for Freelancers, Independent Contractors, or Consultants
When launching a business, there’s a seemingly endless list of tasks and issues to address. Selecting a business structure for your new business usually ends up pretty far down on the list, yet this step is crucial for building a proper legal foundation. A formal business structure is not just for large corporations: freelancers, consultants, and other independent workers can…
The Misunderstanding of Entrepreneurship From the Outside Looking In
In a recent conversation with a Third Circle Theory & Secret Academy student, a question came up about how to handle family members who are not supportive of their ventures but also lack awareness. While it is easy to handle if it is a relative that does not live with you, it becomes a bit tricky if it is your…