I recently had a conversation with my team regarding our recent expansion at Secret Entourage. While many of you follow us on our various social media channels, most don’t know the behind-the-scenes aspects of our team. While I remain the founder and leader that built the movement, I would never be as successful without the determination and devotion of our…
Secret Academy Episode – Jason Arasheben
Before he was designing custom jewelry for celebrities, professional athletes and some of the world’s most elite list clientele, Jason Arasheben was broke and sinking in credit card debt as a sophomore at UCLA Law School. Faced with an immediate need to make money fast, he took a chance and spent his last $400 on wholesale silver trinkets from the LA Design District and began to sell them to girls around campus. By the time he was a senior, Jason’s trinket business had spread to six other college campuses and grown to employ multiple other college students working beneath him. With an exceptional ability to “connect the dots” faster than most, Jason realized that he was already making more money than most Harvard Law School grads and living in LA gave him access to very high net-worth people. A true entrepreneur at heart, he decided to forgo a career in law and take a life-changing risk to jump full force into the jewelry design business. Sneaking into every event and party he could just to get his foot in the door, Jason built strong relationships with everyone he met; from the valets to bodyguards, he was savvy enough to recognize the value of leveraging his connections in order to better position himself in the right settings to end up in front of the right people. When he finally landed former New York Knicks player Anthony Mason as his first client for a $40K custom bracelet without having any merchandise, design and nothing more than a good sales pitch and networking ability, Jason’s business took off and he spent the next twelve years working hard to scale his college venture into a worldwide jewelry empire. With four retail outlets and over 70 employees, Jason’s business is now raking in over $20 million a year. With a reputation for building strong relationships and designing some of the most unique custom jewelry on the market, he’s better known today as Jason of Beverly Hills, and has become one of the most sought after and successful jewelers in the industry.
How Getting Fired Ended My Career but Gave Birth to the Real American Dream
Despite being a well-known entrepreneur today, my earlier business experience encompassed success by working for others. I worked as a telemarketer in my early years and moved up to the director of that very same company by age 18. I then moved on and began a very lucrative and powerful career in banking, where I not only became one of…
3 Tips to Empower Female Entrepreneurs to Greater Potential
With yesterday being International Women’s Day, I felt like it was a great opportunity to discuss how we are seeing more and more women taking CEO level positions and even discovering entrepreneurship. My very own great friend Shannon Bender even recently launched Girl Powered Network to help them out. A while back, I wrote an article about the difference between…
Secret Academy Episode – Greg Reid
The power and influence of those you surround yourself with and the effect they have on your personal growth is one of the most important concepts you can grasp as an entrepreneur. By finding the right mentors and learning the Success Equation that transformed his life, natural born leader and entrepreneur, Greg Reid, was able to grow his small advertising firm into a multi-million dollar business which ultimately changed his life. He learned some of the most valuable success principles by reading books like Think and Grow Rich and seeking counsel from success experts like Brian Tracy, and Tony Robbins, who have now grown to become his personal good friends and powerful alliances in his mission to empower others towards a more successful future. Through founding Secret Knock, filmmaking, becoming a bestselling author, acclaimed motivational speaker, and simply focusing on helping others, Greg has become one of the most impactful leaders in the personal growth industry to date. He was recently hand selected by the Napoleon Hill Foundation to help carry on the teachings of Think and Grow Rich, and spends most of his time focusing on paying it forward by helping others understand the laws of success.
Why Serial Opportunists Can Be Unsuccessful Entrepreneurs
Someone asked me in a recent AMA video on Youtube about the benefits of pursuing multiple ventures vs. just focusing on one, and it wasn’t even three days after that someone else asked me if you should pursue a good opportunity when you’re making great progress with your existing venture. While I do many things today, it wasn’t always this…
Five Exotics for Car Lovers on a Budget

You may have noticed that we recently introduced Exotic Car Secrets, our system that allowed us to drive over a dozen exotic and luxury cars in the past two years without losing any money. While early on you are taught that cars are a depreciating asset and should not be looked at as an investment, we think they should be looked at as a business. There are so many ways for a person to buy, drive, and enjoy the car of their dreams and actually never really lose any money doing so. Imagine driving a BMW M6 for less than it would cost you to lease a new Volkswagen Jetta, or perhaps actually get paid to drive an Aston Martin V8 Vantage or Audi R8. Many exotic car owners already use this system to switch in/out of cars every six months or so. While not every single car makes us money, they sure don’t cost us much.